Everyone has biases that affect their decisions. Yet, few people realize their biases and even fewer have a plan to overcome them. Indeed, studies show that the average investor makes decisions based on these emotional biases, rather than on logic.

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Behavioral finance applies behavioral psychology to economic decisions to help understand why rational people can often make irrational decisions when it comes to money and investing. Understanding behavioral finance can help you avoid mistakes, reduce stress, and develop more effective plans to reach your goals.

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At QM Advisors, we can help you implement a financial program that takes into account potential biases which, in turn, can help you avoid emotion-driven decisions leading to losses. Our process is designed to help you develop and maintain a prudent wealth management strategy that’s focused on helping you achieve long-term financial goals.